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Colour

Colour communicates emotion directly. It is often the first thing we remember about a product or brand, rather than its design, numbers or words. Our colours have been carefully chosen to ensure they immediately elicit the desired psychological response and inspire our audience to take action.

Colour Palette

Teal is the signature colour of Nexent Bank, shaping our brand’s visual identity with a distinct and memorable presence. The balanced blend of blue and green evokes trust, stability, and calm. Essential qualities in financial services, where confidence is key.

While no single colour can be entirely unique, Aqua Teal sets us apart in a crowded market. Paired with our supporting palette, it reinforces a strong, recognisable brand identity. These supporting colours add vibrancy and inclusivity, ensuring the brand feels dynamic, engaging, and accessible to all.

Primary Colours

Nexent Bank Teal

White

Dark

Supporting Colours

Deep Teal

Nexent Bank Teal

Mid Teal

Light Teal

Cherry Red

Mid Red

Light Red

Deep Orange

Blossom Orange

Mid Orange

Light Orange

Deep Blue

Sky Blue

Mid Blue

Light Blue

Deep Grey

Grey

Mid Grey

Light Grey

Ambient Background

The ambient background colours add depth and atmosphere to Nexent Bank’s visual identity.  Designed with a soft, cloudy texture and applied randomly, they create a dynamic yet subtle backdrop that enhances brand materials without overpowering content.

Example 1

Example 2

Example 3

Example 1

Example 2

Example 3

Colour Application

Colour usage defines the visual balance of our brand, guiding how each colour contributes to our identity. The colour ratio serves as a reference for how dominant or subtle a shade should be. Not as a rule, but as a guideline for maintaining harmony.

Primary colours lead, establishing recognition and consistency, while secondary colours support, adding depth and flexibility. Each colour has intent, from commanding attention to creating contrast or providing a subtle accent.

Colour Ratio

Colour Usage

Nexent Bank Teal

Primary colour: logo, solid backgrounds, headers.

White

Logo, backgrounds, text, icons.

Black

Text colour.

Deep and mid teal

Shades to divide sections, backgrounds.

Secondary colours

Items or topics that require differentiation from the main colour.

Deep and mid secondary colours

Shades to divide sections and highlight content.

Light secondary colours

Shade for applied background colours.

Greytones

Shades to divide sections, outlines and textual labels.